Think Tank Session
"RFID
IN THE PHARMACEUTICAL INDUSTRY: WHEN BUSINESS CASES MEET THE REALITY
OF TECHNOLOGY PROMISES"
POSTPONED UNTIL SPRING 2005
Invitation-only.
*****************************
The Silicon Valley World Internet Center is conducting a multi-corporate
Think Tank Session to understand business cases for and technology
challenges faced by the implementation of RFID technologies in the
pharmaceutical industry. The characteristics of the pharmaceutical
industry make it particularly attractive for the use of RFID technology.
The industry loses millions of dollars yearly from theft, diversion
and counterfeiting, and has to be worried about patient safety.
This session will delve into the reality of the claimed cost savings
for the pharmaceutical industry around the use of RFID in the supply
chain. Beyond that, however, looms a technology horizon full of
"promises" that may or may not fit the business needs articulated
by the pharmaceutical industry. As a first step, this session will
address ways to improve inventory management, data management across
companies, and general business issues about recalls and counterfeiting.
The session will delve into what kinds of tracking technologies
will be most suited for and welcomed by the pharmaceutical industry
in the near- and medium-term future. This Think Tank Session is
being sponsored by SAP Research.
The objectives of this session are:
- to understand the security, scalability and services around
the distribution of data generated by RFID technology within the
pharmaceutical industry
- to identify end-users' preferred tagging targets and match
those to the realistic capabilities of the available technologies;
and
- to explore the future tracking technologies and business cases
for the pharmaceutical industry.
Representatives from several large companies producing software
and hardware (i.e., tracking technologies, primarily RFID) along
with representatives of the pharmaceutical industry are being invited
to participate in this 20-person, six-hour, invitation-only Think
Tank Session.
*****************************
TOP
|