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Pub Talk


Pub Master: Mr. Brock Hinzmann, Technology Navigator & Principal Consultant, SRI Consulting Business Intelligence
5:00 p.m.: Networking & Registration
5:30 p.m.: Pub Exchange
6:30 p.m.: Networking
7:00 p.m.: Pub Closes!
Open to the Public. Fee: $15 (cash or check, payable at the door).
Pre-registration is highly encouraged.
Registration information below.
Please Note: This Power Pub will be held in the Cyprus Room at the Crowne Plaza Cabana Hotel, 4290 El Camino Real, Palo Alto.

Click Here to view the Presentation (8.2MB .pdf)

The buzz around nanotechnology in Silicon Valley has not dried up, in spite of delays and debates over definitions and timing. Does nanotechnology offer the truly ultimate Bio-IT interface? If so, when will this all come to pass? Nanotechnology has been described as offering the ultimate interface between biology and information technologies. Visionaries imagine a pervasive computing environment in which everything, wet and dry, has sensing, computation, and communication capabilities built into it. Many questions exist about how sensors made with nanotechnology will be built and what kind of new capabilities they will offer. In previous World Internet Center sessions, the value of having wireless sensor networks built on nano or any other technology have been discussed and debated. Advanced biological-computer interfaces may also be desirable, but questions exist over what is technically possible and commercially feasible within the timeframe of an attractive investment cycle.

However, the potential creative nano-links with the Valley's biotechnology, electronics, and IT strengths have only wetted the appetites. Even so, many investors are struggling to find value in paying for science projects to discover the links between nanoparticles and biological organisms or the interface between the nano, the bio, and the macro. Most of the new investments in nano appear to be going into lowering the cost of nanoparticle production methods, new tools to figure out where all those nanoparticles are and to manipulate them, sensors built from nanoparticles that are highly sensitive and specific as to which other particles or biological organisms they detect, and simulation and design software tools. The debate over what happens when nanoparticles are introduced into the human biological system and the environment is just beginning.

At this Power Pub, come discuss these questions with Mr. Hinzmann, the Pub Master for the evening:

  • Since electronics researchers can already project they will be able to stay on the Moore's Law curve for another decade using well-known conventional technology, and that large electronics companies are conducting their own nanotechnology research, can nanoelectronic start-up companies have any commercial impact in that timeframe?
  • Will the concern over the environmental and health impacts of using nanoparticles slow the development of the technology?
  • If nanotechnology really does make it possible to put cheap sensors, sensor networks, interfaces, and nanoactuators everywhere, what would be the benefit?


Brock Hinzmann is the technology navigator and a principal consultant with SRI Consulting Business Intelligence. Over the past 25 years, Mr. Hinzmann has worked with hundreds of clients to conduct future scanning exercises, create future scenarios, conduct business opportunity searches, and to draw technology road maps. Over the past few years, his projects have dealt with nanotechnology, fuel cells, advanced interfaces, robotics, and pervasive computing.


SRI Consulting Business Intelligence ( was formed originally as the Long-Range Planning Service for the Stanford Research Institute. SRIC-BI specializes in making sense of the future for its large corporate and government clients around the world. SRIC-BI is able to customize its consulting projects by leveraging off the knowledge gained from several syndicated research programs. Scan® is a subscription-based program that alerts participants to potential major business impacts that might result from today's early weak signals of change and works with clients to customize those implications into actionable ideas. Explorer® is a technology mapping service that tracks nearly 40 technology areas in nanotechnology, biotechnology, electronics, IT, energy, and so forth. VALS® is a consumer market segmentation system that predicts purchasing behavior based on psychological motivations on end-users.


Pre-registration is highly recommended. There is a $15 fee (cash or check only) which will be collected at the door. Please make checks payable to Silicon Valley World Internet Center. To pre-register, please send your name, title, company name, telephone number, and email address to:

Ms. Claire Kahrobaie
Manager, Client Services
T: 650.565.8070

** Special Note: As a special welcome to the Center's Pub attendees, the Cabaña Hotel is extending a discount for post-Pub networking! Please ask to receive a coupon for a 10% discount off of beverages at the Crowne Plaza Cabaña Palo Alto's bar applicable the night of the Pub.


From Highway 101 - North or South

  • Take Highway 101 to San Antonio Road/Los Altos exit.
  • Proceed on San Antonio west, approximately 2 miles.
  • Turn right on El Camino Real and proceed 1/2 mile.
  • Turn left at Dinah's Court stoplight into the Crowne Plaza Cabaña hotel entrance.
  • Parking is available in the front and back of the hotel. Ask for the Cyprus Room.

From Highway 280 - North or South

  • Take Highway 280 to the Page Mill Road exit.
  • Proceed on Page Mill east, approximately 3 miles.
  • Turn right onto El Camino Real.
  • Continue for 1 mile to Dinah's Court stoplight.
  • Turn right into the Crowne Plaza Cabaña hotel entrance.
  • Parking is available in the front and back of the hotel. Ask for the Cyprus Room.