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Pub Talk

"Digital Rights Management (DRM), Standards, and Interoperability"


By Mr. Rajan Samtani
Director, Sales & Marketing
ContentGuard, Inc.

Open to the Public. No fee. 5:00 - 7:00 p.m.
The Pub Talk begins at 6:00 p.m.

At this Pub Talk, come hear Rajan Samtani, discuss eXtensible rights Markup Language ("XrML") and other enabling Digital Rights Management (DRM) technologies. DRM has been front and center in the debate between the entertainment industry and technology industry on how best to deal with digital copyright infringement and the ability of consumers to copy and distribute entertainment media. However, there are many other applications in the enterprise, where Role Based Access Control technologies are not sufficient for controlling the use of enterprise content. For DRM to become a pervasive technology, agreement on standards to drive a platform for interoperability is necessary. ContentGuard, Inc.'s efforts to standardize XrML, which is currently the only Digital Rights Language being used in working DRM solutions, will be highlighted.

Director of Sales and Marketing at ContentGuard, Inc., Rajan Samtani is responsible for all market-facing activities, including marketing, PR, and customer engagements. Before ContentGuard, Mr. Samtani was co-founder of TheDealerNetwork, Inc., a B2B net market maker in the PC industry. Prior to that, he was Vice President of Sales and Marketing at REAL Software Systems, dealing with business rights and royalties applications in the entertainment, publishing, and software markets. Mr. Samtani has a BA in Economics from UCLA and has taken Executive Education courses at Wharton.

ContentGuard, Inc. ( is driving the standard for interoperability in Digital Rights Management (DRM) for digital content and Web Services. The company's Digital Rights Language, XrML (eXtensible rights Markup Language), and its broad foundation patent portfolio were originally developed at the Xerox Palo Alto Research Center (PARC). These core technologies enable the efficient creation of DRM applications, simplify the digital distribution process, and increase revenue opportunities for content providers deploying varied business models while protecting their intellectual property. ContentGuard is committed to helping the DRM industry adopt XrML as an industry standard to empower the creation of a consistent, standardized foundation for access and usage rights information. Launched in April 2000, ContentGuard conducts its operations in Bethesda, MD and El Segundo, CA. The company is owned by Xerox Corporation with Microsoft Corporation holding a minority position.