Summary: Executive Briefing
"Challenges and Rewards
of Driving Innovation: Taking the Thought Leadership Approach"
TUESDAY, MAY 13, 2003
By Prof. Dr. Lutz Heuser, Vice
President and Chief Development Architect, SAP Corporate Research,
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In a shifting economy when many enterprises lean towards tried-and-true
solutions, business progress is attained through pushing innovation
forward, even in a time of uncertainty. Dr. Lutz Heuser's Executive
Briefing addressed how to optimize and extend business processes
utilizing innovative technologies.
Dr. Heuser, Vice President and Chief Development Architect of SAP
Corporate Research, will conduct an Executive Briefing illustrating
how processes for IT innovation can be supported by business-driven
technology research. His briefing illuminated key areas of research-driven
innovation being conducted at SAP worldwide, looking at optimizing
existing business processes through, for example, Adaptive Supply
Chain Networks and Smart Vending, as well as identifying new business
processes arenas which enterprise-level applications can support,
such as Homeland Security.
As a producer of IT solutions, to become a trusted innovator you
have to identify the right technology along with the most excited
early adopters to experiment and place a first product in the market
with certainty - all in a timely fashion. Rising to this challenge
reaps great rewards: gaining momentum and market share. Dr. Heuser
addressed SAP Corporate Research's approaches to these challenges,
outlining specific areas of innovation.
As Smart Items business-enabling technologies like RFID and ad
hoc sensor networks are gaining momentum, SAP will sponsor a series
of briefings and working groups specifically designed to identify
and leverage new enterprise business opportunities across industry
Dr. Heuser will specifically addressed SAP's Smart Vending initiative.
The ability to connect machine data sources, better known as Smart
Items, to SAP systems is becoming an important topic for SAP customers
as the number of devices with the ability to collect and distribute
data grows. SAP is embracing the evolution of Smart Items and their
information. By allowing SAP customers to incorporate data from
diverse sources, customers can optimize existing business processes
that improve the bottom line. The SAP Smart Vending initiative is
one such example. By collecting and exchanging data with vending
machines in the field, customers will be able to reduce logistics
costs while promoting sales. Together with its partners, SAP Corporate
Research is setting up a vending demo center that allows interested
parties to evaluate the ROI opportunities at a minimal risk.