Commerce: Strategies, Architectures & Implementation Roadmaps"
WEDNESDAY, AUGUST 14, 2002
Rod Heisterberg Associates
Click here for Rod
Heisterberg's power point presentation on cCommerce in PDF format.
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Open to the Public. No Fee.
and Networking: 5:00 - 6:00 p.m.
Presentation and Interactive Discussion: 6:00 - 8:00 p.m.
Pre-registration recommended due to limited seating.
this Challenge-The-Expert, come interact and "challenge"
Rod Heisterberg on Collaborative Commerce (cCommerce) as he identifies
it as the key strategy in the next stage of eBusiness.
practices enable trading partners to create, manage, and use data
in a shared environment to design, build, and support products throughout
their lifecycle, working separately to leverage core competencies
in a value chain to form a virtual enterprise. Sustainable competitive
advantage may be realized by adoption of cCommerce concepts and
critical success factors as well as a strategic planning methodology
that incorporates the use of a balanced scorecard with supply chain
management metrics to affect an adaptive planning process for value
have created a business case to realize the cCommerce value proposition
by promoting the critical success factors to deploy Internet technologies
for internal and external data sharing; provide loosely coupled
application interoperability via Integration Hubs across the value
chain; focus on core competencies for collaborative business practices;
and build virtual enterprises on trusted value chains to redefine
key issues for the development of the next generation eBusiness
strategies will be addressed and opened for "challenge"
for an interactive discussion during the second hour of the program:
What is Collaborative Commerce and Why Should I Care?
Strategic Planning for cCommerce
cCommerce Business/Applications/Technical Architectures
Interactive Incremental Implementation Roadmaps for cCommerce
Value Chain Management: Lessons Learned and Next Steps
Rod Heisterberg guides firms moving into Collaborative Commerce
with his experience in software product management, enterprise systems
integration, and IT management perspectives. Before founding Rod
Heisterberg Associates, he was the Director of IT Management Consulting
for Gartner Group in San Jose. His engagements spanned consulting
and research projects that focused on strategic planning for cCommerce,
including the formation, implementation, and operation of businesses
as virtual enterprises using a private trading exchange enabled
by Extranet. Dr. Heisterberg has been employed by or consulted for
numerous Global 500 companies, including British Aerospace, Ford,
General Motors, Lockheed Martin, Mitsubishi, Procter & Gamble,
Sunbeam, and US Steel. He has served as the US industry advisor
to NATO for eBusiness and industrial logistics. Dr. Heisterberg
holds bachelors and masters degrees, as well as a Ph.D. from Purdue
University where he studied industrial engineering, computer science,
and business administration. He is a registered professional engineer
and an internationally-recognized speaker and writer. Currently,
he is authoring the cCommerce section of The Internet Encyclopedia
to be published by John Wiley & Sons.
ROD HEISTERBERG ASSOCIATES
Heisterberg Associates (RHA) represents a global network of seasoned
veterans in the fields of business management and IT who provide
leadership for cCommerce strategies that enterprise software vendors
and end users can leverage to achieve a sustainable competitive
advantage. The RHA portfolio of international management consulting
offerings features cCommerce strategic planning and readiness assessment,
architecture development and sourcing, and implementation roadmap
advisory services which include executive team coaching and IT trends
FURTHER INFORMATION & REGISTRATION
Pre-registration is not required, but highly recommended
due to limited seating. Confirm attendance by sending your name,
title, company name, and telephone number to:
Ms. Claire Kahrobaie
Manager, Client Services
Silicon Valley World Internet Center